Pomelo

Pomelo is a global Latin American fintech that develops modern technology to issue, process, and manage card businesses in Latin America. Their native cloud platform allows you to launch and scale credit, debit, and prepaid cards with just a single integration.

To bring coherence to the brand and reposition it in the market, we undertook a Brandlift that connects the online and offline, rethinking the visual aspect of the brand without altering its core identity